HomeMy WebLinkAbout12132022 Marketing Working Gp minsCITY OF
SkNFORD
\ PARKS & RECREATION
DEPARTMENT
Museum Marketing Working Group
Wednesday 5 PM —December 13, 2022
Sanford Museum 520 East First St. Sanford, FL 32771
Minutes
Call meeting to order: 5:15pm
Roll Call:
Brigitte Stephenson
Jerry Sullivan
Christina Holierbach
Ryan Handley
Stephanie Heller
Savannah Bitto Poole
Old Business:
"Free" Tickets: Need to get those printed by next month
T shirt designs- 1909 Celery City Edition
New Business:
• Brought out the images Savannah found on the old Chamber of
Commerce brochures from the 1920's for #colorourcollection an online
social media campaign to make coloring book material from museum's
collection to children. These designs might also be good the T Shirt
• Stick with the celery city but Change to "Sanford Museum" and the date
to "Est. 1957"
• Chive shirt of Henry Sanford with 3D glasses
• Henry Sanford is turning 200 this year, promotion for that
New Year New Programs ideas and how to promote:
Ideas we have:
January
• History Con (Offsite) -Haven't heard anything, but is held in Deland
• #ColorOurCollection (Social Media)
• Use images from the 1920's chamber of commerce
• Try to get teachers in the program to give their children to color
them
H
• Love Letters Exhibit in Lobby
• Should have an event to celebrate the exhibit
• February Stn
• Should have limited seating. 40 people, tickets $5 each
• "Sweet & Sour" Where one table will be "Sweet" where they
make Valentine's day cards and one table is "Sour" where you
make vinegar cards. Vinegar cards are a tradition from the late
191h century to the early 20th century where they were cards with
"insults".
• Give a lecture on Henry Sanford and his many "Loves"
• Need to make an event on FB, press release, for next marketing
meeting
March
Chase Panel with Episcopal Church
• Working with Holy Cross for their 150th
• They are taking care of most of it
• The event is the 16th
• Chase Exhibit in Lobby
April and May
Spring Fling
• Yes, and since focusing on bikes we should invite the bike stores
• Ask them to do a bike ride, like the one done at the Florida
Emancipation Day
• Invite Trust, and Ixora Garden club
• Rosie Tea Company should be invited
• Try to partner with that one person who made charcuterie boards
for the Garden tour
May 6th
English Bicycle and Tennis Club Exhibit in Lobby
June
Robert Casement Exhibit in Lobby or Pink Room
Sanford LGBTQIA? (Sanford Pride contacted 11/12/2022)
July
Robert Casement Exhibit in Lobby or Pink Room
• Casement complicated, focus on media that has been made
because of his friendship with Conrad?
• Ritz 100 Years Event?
2
• Henry Sanford is turning 200 so we should do something on him
• Revamp our exhibit
• Lecture
Website
• We need to get the website. Next meeting invite Erick Dearbeck
to come and show the widgets we can use for the website
Adjourn 6:12 Pm
Please be advised that more than one member of the City Commission or any City Board, Commission, or Committee
may attend this meeting. The purpose of this Notice is to serve as a contingency in the event of such attendance,
but is not intended to encourage attendance or permit participation if attendance occurs.
In accordance with the Americans with Disabilities Act, persons with disabilities needing assistance to participate in
any of these proceedings should contact the City Clerk at 407.688.5013 at least 48 hours in advance of the meeting.
Advice to the public; if a person decides to appeal a decision made with respect to any matter considered at the
above meeting or hearing, he or she may need a verbatim record of the proceedings, including the testimony and
evidence which record is not provided by the City of Sanford. (FS 286.0105).